What I like about Hattrick is that you have to make plans for the long term. I also like the pace, that you are not playing matches every day.
One reason I play Hattrick is because I like the cyclical nature of the game. You start with an idea about what kind of team you want to build, then you train long-term (up to 3 years in real life!). While you build, you can test and try to comprehend the aspect of the match simulation that you want to master. I also like the tactical choices you have to make for each match. But the most important component is the community.
I play Hattrick because I am a big football fan and I have always liked to play football manager games, like the German game "Anstoss" or "EA Football Manager". I play Hattrick since 2002, even though I had a break because of the birth of my daughter. So Hattrick has been with me for most of my life, you could almost call me "addicted” to Hattrick!
When I registered, I liked that Hattrick has fantasy names instead of real players. That got me hooked. I also liked that all opponents were people of flesh and blood… and also that they turned out to be really helpful, showing me the steps you need to take as a new user to improve your team. Today, I am a good mentor myself.
I would say the community is the strongest reason I have stayed in Hattrick for so long. The game too of course. After having trained my players and played in the French Division 2 for a while, I started focusing on training international players to help the Moroccan team. Today 80% of the defense of the Atlas Lions was trained by me!
I ended up playing Hattrick because I used to play some MMORPG in the past (like Dark Age of Camelot or Ultima Online) but they were totally absorbing and some of my friends described Hattrick as "easy and casual", and I believed it (lol). I couldn’t really guess, at that time, how much time and passion I would end up putting into this game.